Alter

P3

Client

P3

Year

2023

As a 70-year-old men’s apparel brand, P3 has been built on craftsmanship and innovation, passed down through generations. To stay relevant in a changing market while preserving its heritage, we refreshed the logo with a sleek, modern design. Clean lines, contemporary fonts, and a minimalist approach create a timeless yet forward-thinking identity. This evolution bridges tradition with modern appeal, ensuring P3 resonates with both loyal customers and a new generation of style-conscious men.

As a 70-year-old men’s apparel brand, P3 has been built on craftsmanship and innovation, passed down through generations. To stay relevant in a changing market while preserving its heritage, we refreshed the logo with a sleek, modern design. Clean lines, contemporary fonts, and a minimalist approach create a timeless yet forward-thinking identity. This evolution bridges tradition with modern appeal, ensuring P3 resonates with both loyal customers and a new generation of style-conscious men.

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